Many public garden professionals are weighing whether to waive admission for visitors. Gardens that choose to waive often focus on mission delivery to underserved communities and/or an increase in visitor diversity. These measures, when successful, can serve to meet these goals and to increase membership and make the garden more appealing to funders.
This presentation will provide three different examples of gardens that are waiving admission successfully and one example of a public garden that waived admission for many years but ultimately felt like their free admission program wasn't meeting their goals and so they chose to go another direction.
This event is approved for .75 CFRE credit hours.